William Hill Australia Review


UP To 502$

in Bonus Bets



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William Hill completed an overhaul to their online sportsbook in September 2016, and it now features a modern, responsive look. This gives Australian punters quick access to the wide range of races and sporting events, including, futures, and in-play betting.

William Hill offers several welcome bonuses for new punters, they can choose between a 100% match on a $502 first deposit, $100 in free bets with a first deposit of $30. They also run several exciting promotions which can give punters even better odds.

William Hill Topic Description
Sign up offer Deposit AUD$30 and receive $100 in bonus bets. Larger deposit of up to AUD$502 receives 100% matching funds in free bets.
Promotions/Bonuses Large range of promos changing daily, hourly and weekly. Usually the bigger the sporting event, the better the promotions are.
Payment methods Deposit: William Hill Card, Paypal, Visa, Mastercard, Skrill, BPay, POLi, MasterPass, Bank Transfer,Cheque
Withdrawals: William Hill Card, Paypal, Skrill, POLi, MasterPass, Bank Transfer,Cheque
Currencies Australian Dollars – AUD$
Software provider Playtech
Odds formats Decimal
Minimum deposit No minimum for bank transfer, AUD$1 for POLi, AUD$5 for credit card, AUD$30 for Paypal, AUD$30 for Skrill
Minimum bet AUD$1 online, AUD$20 by phone for sport, AUD$50 by phone for racing.
Maximum payout No maximum payout limit
Betting/Sports markets Great markets on cricket, ARL, NRL, A-League, Super Rugby, NBA, NFL, MLB, Champions League, EPL and major events like the Soccer World Cup. Racing is covered too with markets on all Horse, Greyhound & Harness races in Australia & NZ.
Mobile/Apps William Hill is extremely mobile-friendly to all major mobile devices, including both iOS and Android products.
Contact information 24/7 Live Support and can be contacted via phone, email, live chat or filling out a form on their website. Customer Service Toll Free: 1800 007 238 Racing toll free: 1800 238 005 Sport toll free: 1800 238 001 Twitter: @WillHillAus Postal Address: PO Box 700, Parap, NT, Australia, 0804.

William Hill Sign Up Bonus

New Australian players at William Hill can enjoy one of two sign up bonuses. Punters who just want to make a small deposit can claim a bonus offer of $30 AUD deposit and receive $100 in bonus bets. A player who makes a first deposit of $502 AUD will receive 100% matching funds in free bets. This is one of the best welcome bonuses on the market and significantly boosts the betting accounts of new customers.


William Hill Promotions and Bonuses

New Australian players at William Hill can enjoy one of two sign up bonuses. Punters who just want to make a small deposit can claim a bonus offer of $30 AUD deposit and receive $100 in bonus bets. A player who makes a first deposit of $502 AUD will receive 100% matching funds in free bets.

William Hill Australia offers a variety of great promotions; some are seasonal, depending on the big sporting events, while others are usually available. The william hill horse racing promotions include boosted odds, a 2 for 1 bet and Protest Bet insurance makes you a winner even if the results are later charged.

Most of William Hill’s promotions are centred around specific sporting events which are either televised or of significant interest to Australian sports fans. These include the AFL Grand Final and Melbourne Cup. Price boosts are regularly available and these often come in the form of bundles. For example William Hill could offer three NRL teams all to win at odds of 6.00 instead of the 4.50 available for assembling the same sides into a multibet. These are generally available across a number of different sports including soccer, football and tennis.

Multi-sports insurance is an offer William Hill have been pushing for a number of years and it rewards punters who fall agonisingly short of landing a multibet. If you include 4+ teams and just one of them lets you down, your bet will be refunded by William Hill (up to $10 AUD)

Types of Sports Available

William Hill is one of the leading sportsbooks in Australia and has hundreds of sports priced up on a daily basis. AFL and NRL are usually featured heavily on the front page with many pre-season markets available on both. Horse Racing is a large part of their output and they priced up every single Australian track and regularly offer odds on Harness racing from Australia and New Zealand. If you prefer racing from further afield, Hong Kong, South Africa and US tracks are also priced up and easily located on the site.

NBA and NHL may not always take place at sociable times for the Australian punters but William Hill have numerous markets available from the two leagues as well as copious soccer offerings from the A-League, Premier League and AFC Champions League.

William Hill Live Betting and Streams

William Hill Australia now offer live streaming of every single NBA match throughout the season and during the crucial play-off period. This is a superb addition to their already healthy offering of live events which include pictures from every Australian, UK and Irish racetrack. Punters need to place a minimum bet on their selected race in order to view the event. For the majority of sporting events, users are required to have a positive balance in their betting account OR have placed a bet during the last 24 hours and this will allow access to range of sporting streams.

There is a live streaming schedule available on the website which will allow punters to browse at their leisure and top events include soccer from Mexico, Argentina, every single match of the Australian Open as well as WTA and ATP events throughout the season.

Pro and Con of William Hill AU

After our detailed review of the William Hill Australia desktop site, mobile site and app, we at BettingTop10 put together a list of the pros and cons for you.


  • You can select which of the two bonus offers is suitable to your needs.
  • William Hill focuses on the Australian sports. There is a wide range of markets for Rugby League, AFL and cricket games.
  • Complete listing of all the horse and greyhound races
  • The bookmakers at William Hill offer great odds, and in some cases fixed odds, on multiple events
  • Free App for both Apple and Android devices, which comes complete with all the matches and races.
  • Live streaming of top events is available across all of their platforms, desktop, mobile site and app.
  • You can get live scoring updates, see final results  or bet on futures direct from the homepage
  • On select markets, there is the option to cash out early before the match is over


  • The sign up bonuses are not available to all Australian residents
  • Can’t claim sign up bonuses if the deposit is made using POLiNot as many exotic markets as other bookmakers
  • Live streaming is only available if you’ve placed a bet in the past 24 hours

Mobile Sites and Apps

One of the main focuses of the website redesign was to make the desktop site responsive. What this means is that if someone is on www.williamhill.com.au on a smartphone or tablet, the site is intuitive enough to realign itself so that it’s easy to browse on the smaller screen.

Of course, if you prefer Mobile betting sites there is also a mobile app that is available to download for both iPhones and iPads or you can download the Android app from the Google Play store. The app is simple to use and makes betting on the go easier than ever. App users have the same access to all the markets and odds as the PC punters have.

Deposit and Withdrawal Methods

There are many different deposit methods at William Hill AU, you just have to find out what is best for you. For instant deposits, the easiest methods available are to simply use your Visa, MasterCard or PayPal account. Some of the other popular choices include POLi, MoneyBookers or a cheque.

If you’re not in a rush then a bank transfer is also a good option. However, it can take several days before your money is in your account and available for you to play with. Withdrawing cash out from your William Hill account isn’t difficult, but first you have to provide proof of identification, and then you can collect your money.

The withdrawal process usually takes up to 48 hours and it can be done with PayPal, MoneyBookers, a bank transfer or cheques. For a complete listing of all the payment methods you can check out the complete terms and conditions on the official site – www.williamhill.com.au.

How to Open an account at William Hill

before you can place your bet, you’ll need to become a member.

Step 1: Visit William Hill site

click here to William Hill site

Visitors to the William Hill homepage will find a sleek website, instantly recognisable with the William Hill blue. The layout is intuitive and easy to navigate, with the main menu located neatly on the left-hand side.

How to Open an account at William Hill

Step 2: Sign Up

To register as a new user click on the yellow ‘Sign Up’ button, located at the top of the page. An online form will come into view. William Hill may be the quickest and easiest of any online sportsbook to open an account at. With one simple form, which barely takes 2 minutes to complete, you’ll be placing your bets in no time.

Open an account at William Hill

Step 3: Input your details

Just scroll down to complete the form, filling in all the required fields. Then click on the ‘Create Account’ button and you’ll be taken back to the homepage, ready to make a few punts and win some cash.

 How to place a bet at William Hill

With millions of customers worldwide, William Hill are a sportsbook you can trust and betting at William Hill couldn’t be simpler, especially with our step-by-step guide.

Step 1: Login

On the William Hill homepage you can find the ‘Login’ button along the top. If you haven’t opened account yet, you can sign up in less than 2 minutes by clicking on the yellow ‘Sign Up’ button.

How to place a bet at William Hill

Step 2: Choose your Sport

On the left-hand side of the page you’ll find the list of sports available for you to wager on. Click on ‘Sports’ and a drop down menu will appear. Here you can choose from a selection of the most popular national and international sports.

place a bet at William Hill

On making your sport selection, you’ll be presented with further options within that field. William Hill is one of the top online sportsbooks for soccer fans, with a wide variety of leagues and tournaments on offer from both Australian and International markets.

William Hill is one of the top online sportsbooks for soccer fans

Step 3: Pick the tournament or game

Once you’ve selected the league you’re interested in, you’ll be able to view all the available matches to bet on, plus the odds for wins, draws and both to score.

matches to bet on

Step 4: Select your bet

Simply click on the odds you fancy, and you’ll be prompted to enter your stake in the ‘Quick Bet’ box. You can choose from the amounts suggested, or enter your own and save them to use later.

Quick Bet box

Step 5: Confirm bet

Once you’ve entered in the amount you wish to wager the Quick Bet calculates the possible return dependant on the odds and your wagered amount.

Quick Bet calculates

At this point you can place the single bid straight away by clicking on ‘Confirm Bet’. If you have other wagers to make, simply choose ‘Add to Bet Slip’ and return to the tournaments to place more bets. It’s that simple!

Customer support

William Hill knows the value of being there for their Australian punters, and has set up a great customer support network to help take care of all and any issues. Service representatives are available 24/7 and can be contacted via phone, email, live chat or filling out a form on their website. There is also a comprehensive FAQ section can answer the most common questions.

William Hill Help Page

Live Chat


Twitter – @WillHillAus

Customer Service Toll Free: 1800 007 238

Racing toll free: 1800 238 005

Sport toll free: 1800 238 001

Postal Address: PO Box 700, Parap, NT, Australia, 0804.


As one of the largest bookmakers on the internet it’s hard to go wrong when choosing William Hill. In addition to the great sign up offers, there are also great promotions that punters can take advantage of. Whether you’re a beginner making small wagers or a professional punter looking for the best promos and contests, William Hill Australia is guaranteed to provide you with an experience that you’re sure to enjoy.

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