Best Betting Sites in UK

Here at BettingTop10 we are passionate about sports betting and aim to be the best place to learn which bookmaker is the right one for you to use for gambling online.

  Betting Site Bonus Rating Bet Now
1 william hill Bet £10 & Get £30


2 888Sport

 Bet £10 & Get £30

(T&C’s Apply)


3 NetBet Get Up To £50 Bonus


4 10Bet Get Up To £200 Bonus
5 Royal Panda Get Up To £100 Bonus


6 Stan James  Bet £10 & Get £10


7 Sportingbet Get Up To £50 Bonus


8 Bet At Home  Free Sign-Up
9 bwin Get Up To £20 Bonus
10 Ladbrokes Logo Up To £50 In Free Bet


11 Bet365 Logo

Up To £100 In Bet Credits

(T&C’s Apply)


We’ve spent loads of time checking out all of the top bookmakers to bring you detailed reviews on each of them.

Our reviews include looking at their pros and cons, strengths and weaknesses, to put together a comparison of them all.

If you have got any questions about a particular bookie, you are definitely in the right place. We’re going to help you work out how to beat the bookies!

We will also bring you all of the top offers and promotions being run by bookies to entice you to sign up for an account with them. So, you feel assured that we will help you to get the best deal available at that time.

Bookmakers are always competing to have the most attractive coupon codes possible, but we are a one-stop shop to compare the latest deals and offers of the top 10 betting sites.

In addition, we also provide very detailed reviews for all of the UK’s top 10 betting sites so you know exactly what to expect from a betting company before you sign up for an account.

NetBet Betting

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How we review bookmakers

Betting Top 10

Here at BettingTop10 we look at many factors when we review our British bookmakers.

The first thing we will do is to spend a lot of time assessing the bookmaker’s website, checking out what sports are available to bet on and making note of the types of bet on offer on the site.

During this process, we will be listing all of the things the bookie does well or badly, so we can bring you a fair and impartial review of their site before you decide to join up and bet.

In the 21st century, mobile betting is a popular new trend, as such, we are compelled to also do our best to compare next generation access, including mobile sites and apps.

As well as listing the current no deposit promotions and offers the bookie has available, we then check out the deposit options from the betting site, as well as its customer service, and see whether it is safe and legal to use, depending on your age and location.

To create our bookmaker reviews, we pull all the relevant information together, such as if they have a bet calculator on their site, to provide an overall star rating.

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Betting sites best offers

All online bookmakers offer free bets and bonuses to new customers who sign-up for an account. These are a great for players in the UK to get started and can help significantly boost the balance. Online betting sites are always looking to add to their customer base so it’s in their best interests to make the offers as enticing and tempting as possible and there are a number of different types of bonus available. Below is a list and short description of all the different types of welcome bonuses and betting offers available online, and the best offers available.

Betting Site


 Bet Now
10Bet logo Get Up To £200 Claim
NetBet Logo Get £50 Bonus Claim
Royal Panda logo £100 Welcome Bonus Claim

Here at BettingTop10 we have reviewed the best UK betting sites and our detailed analysis takes a closer look at the best betting offers on the market. We have ranked each online bookmaker based on the generosity of their welcome bonus and how appealing each of the offers can be to new users. We want our readers to be able to take advantage of the best value betting offers and help them decide which of the numerous online betting sites to sign-up to.

Different Types of Bonus

Free Bets – These are offered by a number of online sportsbooks and are one of the better betting offers available. Free Bets are often triggered by new customers opening an account although the amount varies – usually £5 or £10. In order to obtain a free bet of significant value, some bookmakers will ask for a small deposit but others reward players simply for entering their details and signing-up.

Risk-Free Bet – These are a great way of getting straight to the action. Risk free bets offer all new customers their money back should their first wager fail to land. If you placed £10 on a horse and it finished second, you would receive that £10 back as soon as the race has concluded. These usually only apply to a new players’ first bet.

Deposit Bonus – One of the more common betting offers is the deposit bonus. These reward players who make a significant deposit upon signing-up for an account. The bigger the deposit you’re willing to make, the more you will benefit. These are usually displayed in percentage terms such as 100% deposit bonus. If you added £30 to your betting wallet, you would receive an additional £15 gratis.

Matched Bet – These offers reward new customers who sign-up and immediately place a bet. These can significantly boost balances of players. These will often be advertised in the form of a percentage, for example – 50% matched bet or 100% matched bet. If you signed-up for an account and wagered £50, a 50% matched offer would net an extra £25 whilst a 100% matched offer would see accounts boosted by an extra £50. These usually require initial bets to be made within seven days of opening an account.

Free Spins – Many online sportsbooks will also offer free spins in their casino as an extra incentive to sign-up. These can be used on a number of games and are a great way of boosting betting balances.

Top 10 Betting Sites

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Top 10 Betting Sites' Reviews

1. William Hill – Bet £10 & Get £30 in free bets

William Hill Betting

We like the old traditional bookmakers just as much as the new online bookies and William Hill is possibly one of the biggest names in the world of sports gambling.

Calling itself the Home of Betting, the bookie started out offering bets on greyhounds but now has a huge array of sports available to place bets on.

There is no doubt that the bookmaker is one of the best around, with such a wide range of options to bet on.

2. 888Sport – Bet £10 & Get £30

888sport Betting

Among the most reliable and trusted bookmakers, 888Sport, formerly known as Casino-On-Net, provides a wide range of markets across several popular sports, along with some you’ve never even heard of.

Bet calculators and live scores are featured everywhere on the site, providing an even more immersive betting experience, and registering a new account is extremely easy, convenient, and fast.

Players can sign up for the site on desktop, mobile or tablet and placing bets is simple and efficient.

3. NetBet – Get £50 Bonus for new customers

NetBet Betting

While it may lack the high profile of some of the other bookies on this list, NetBet offers dozens of sports to bet on, so for those with more esoteric tastes it could be a good option.

A bit like bet365, NetBet also offers reams of stats that can be checked out before making selections, which is always a big tick in the box for the fact fans here in the office.

4. Stan James – Bet £10 & Get £10

Stan James Betting

Stan James is one of the most recognisable brands in the UK betting industry, offering competitive odds on a wide range of popular sports.

Football features prominently, with thousands of live in-play betting opportunities from games across the world.

The site provides comprehensive horse racing coverage, with daily betting and a live streaming service from the UK.

New players can access an attractive sign-up bonus, whilst existing customers can take advantage of excellent ongoing promotions.

Firmly established amongst the leading betting operators in the UK, Stan James is one of BettingTop10’s most highly recommended sites.

5. Royal Panda – Get £100 Welcome Bonus

Royal Panda Betting

We like Royal Panda’s slick sportsbook which heavily focuses on live in-play betting. They have a vast array of markets and their range of eSports, football and tennis markets is particularly appealing.

They offer a comprehensive service which feels very professional. There are no gimmicks here, just straightforward, enjoyable sports betting on a range of events, competitions and leagues.

An extensive range of deposit and withdrawal options give bettors plenty of choice whilst their customer service is second to none.

They may be a relatively new name but they have become a hugely reliable sportsbook with a reputation for a great live in-play offering which keeps players returning to the site on a regular basis.

6. Sportingbet – £50 Welcome Bonus

Sportingbet Betting

Previously known as SportingOdds, since a name change to Sportingbet, this bookmaker has become one to keep a close eye on.

While it has a stripped-back look compared to a lot of the other sports sites around, the bookie is well worth checking out because of its competitive sign up bonuses and various extras.

7. Betfair – Get Up To £100 – Free Bets

Betfair Betting

With both a sportsbook and an exchange option, Betfair is a little different to most of the other bookies we have reviewed in our site.

Promotions and offers are always plentiful at Betfair and by using the exchange for sports betting the best odds can often be found on Betfair rather than with more traditional sites.

8. Paddy Power – Get £20 in first bet

Paddy Power Betting

Paddy Power might be as well known for its marketing as it is as a bookmaker, but it is still one of the leading betting sites around.

While its lively social media presence and regular stunts often make for big headlines, a focus on horse racing and football betting are the main strength of this Irish bookmaker.

Paddy Power has a few other games that are exclusive to this bookmaker as well as its sports betting offerings, while there are always a lot of exciting sign up offers available too.

9. Ladbrokes – Up To £50 free bet

Ladbrokes Betting

Among the most trusted and reliable bookmaker brands in the UK is Ladbrokes and it has been right up there with our favourite bookies for many years now.

A household name due to its strong high-street presence, the bookmaker has handled the move to online smoothly and its betting site is really a joy to use due to its simplicity.

It is the wide range of types of sports betting types on offer that mostly draws punters to this bookie, which is particularly strong on horse racing and football.

10. Bet365 – Up To £100 in Bet Credits

Bet365 Betting

No list of the country’s biggest and best betting sites would be complete without a mention of bet365, which is a favourite of ours due to its live streaming.

For those who want to bet in-play and follow the game live, this bookmaker is virtually unrivalled and there is a massive range of options for sports betting aficionados here as well.

The bet365 mobile app is very strong and anyone who likes to read up on plenty of stats before making their selections will find an account with this bookie is a must.

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How to bet online

Betting online is simple, but for anyone new to using internet bookmakers it could be worth quickly recapping the process.

Once you have signed up to an account with your chosen bookie – taking advantage of any sign up offers and free bets on offer – you’ll be ready to place your first bet.

Browse the many sports available and check out the range of betting types on offer and maybe have a look at the accompanying statistics before deciding what to put your money on.

All you should do then is click your selection to make it active, pick how much you want to stake on the bet, then click confirm to place the bet.

If you are lucky enough for your bet comes in, the winnings will be automatically returned to your account balance – it’s that easy!

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Bonuses and free bets

All UK bookmakers compete on sign up offers to persuade you to join them rather than a rival, so here at Betting Top 10 we index all the top offers for you.

Typically, there will be a free bet of some kind available with your first deposit, so you have the chance to make some money for nothing after joining.

Bookies then offer regular promotions and offers to encourage you to keep using their service and try to make sure you stay loyal to them over competitors.

The best way to get the most value out of online betting sites is often shopping around for the best bonuses and free bets – and this is where we can help right here at Betting Top 10.

William Hill Betting

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Live betting and streaming

You don’t want to miss any of the latest action just because you are out and about, so bookies nowadays offer lots of live betting and streaming options.

Mobile sites and apps make it easy to bet in-play, while betting websites will have live gambling available for all of the major sports as well.

By betting online and watching the game through a live online stream through your bookie account, you can catch every kick and see immediately if your bet is a winner – or cash out!

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Mobile Betting

The hot trend for betting companies is to push mobile betting, which means you can place wagers through your smartphone to take advantage of in-play odds.

Most of the top UK bookmakers have very good mobile sites now, while a lot of them also have betting apps for your smartphone too, which makes it even easier to bet on the move.

In our bookie reviews, we’ll tell you how good the mobile offerings are of all the main betting sites to help you to decide which one to use. We have got you covered.

Best Casino Betting Sites

Best Casino Betting Sites

Betting Site


 Bet Now
888casino logo 200% Up To £300 Claim
William Hill Logo 100% Up To £300 Claim
Royal Panda logo £100 Bonus + 10 Free Spins Claim

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UK Betting Sites FAQs

Is online betting legal in the UK?

Every country have their own laws relating to gambling but it has been legal in the UK since 1960. You must be over the age of 18 to place a bet online in the UK.

At what age can I partake in online betting?

You must be aged 18 or above in order to place a bet with ALL online betting sites. Most sportsbooks will conduct ID checks upon signing-up to ensure that you are not gambling illegally.

How are UK betting sites regulated?

The UK Gambling Commission regulate all UK online bookmakers and betting sites with the Gambling Act 2005 and Gambling Act 2014 governing most online activities in the UK.

Will my winnings be taxed?

There is currently no tax on gambling and winnings will not be subject to taxation unless you are living outside the UK. The betting levy was abolished in 2011 by the Labour government.

How do online betting sites pay winnings?

Most online betting sites in the UK will pay winnings instantly. These will appear in the account balance. Delays can occur if there is a discrepancy over one of the bets.

How do I make a deposit?

Making a deposit is extremely straightforward. Once you’ve signed up for an account, click on the balance (which is likely to display £0.00) and this will give you a number of options including ‘Deposit’. Simply enter the amount you’d like to put in your betting account and select your preferred method before confirming the transaction.

Do sports betting sites accept PayPal?

Yes, PayPal is an increasingly popular way of making a deposit and online bookmakers such as William Hill, bwin, Sporting Bet and Betfair all accept this method. Some online betting sites takes a small percentage (1%) for depositing this way although the majority offer the service completely free of charge.

How can I make a withdrawal and how long will it take to process?

Withdrawals can be made at any time by clicking on ‘my account’ or ‘bank’. Click ‘make a withdrawal’ and enter the amount you’d like to remove and your chosen method. These generally take 3-5 working days to process and can be reversed at any point. If you use e-wallets such as PayPal, it typically processes much quicker.

On what devices can I access online betting sites?

Most mobile phones and tablets have the capacity to download betting apps or access mobile sites. Most online bookmakers will have specialist software for iOS, Android, Blackberry and Windows Phones. It’s always best to read reviews before signing up for an account.

How do I make a complaint against an online bookmaker?

Most online bookmakers will have a number of channels in which they can be contacted including social media accounts, email addresses and phone lines. If this is unable to be resolved between the two parties, you can contact the Gambling Commission, The Independent Betting Adjudication Service (IBAS) or the Advertising Services Agency (ASA).

What If I’m addicted to gambling?

Most betting sites offer a self-exclusion scheme for customers who believe they have a problem whilst there are deposit limits which can be set when signing up for an account. Gam Care also offer support to anyone who believes they are addicted to gambling and can be contact via phone or email.

Bet £10 & Get £30

William Hill - Bet £10 & Get £30

Get £50 Bonus

NetBet - Get £50 Bonus

What you can bet on?

Up To £50 Welcome Bonus

Sportingbet - Up To £50 Welcome Bonus

Up To £100 In Free Bets

Betfair - Get Up To £100 In Free Bets

Bet £10 & Get £10

Stan James - Bet £10 & Get £10

Up To £100 in Bet Credits

Bet365 - No1 FOR SPORTS

World Cup 2018

World Cup 2018

Sportingbet Betting