One of Australia’s newest and most popular bookmakers

Join PlayUp Today
  • Betting Markets Variety
  • Banking Options
  • Mobile Experience
  • Payout Speed
  • Security
  • Customer Support
Overall Rating
  • Great site
  • Great app
  • 24/7 customer service
  • Quality blog
  • Not a wide range of sports available
  • Somewhat limited markets
  • No live streaming
  • Not the widest range of payment methods

PlayUp Special Features

  • Great customer service
  • Fantastic mobile app
  • Excellent website
  • Good overall betting experience

Playup Deposit Methods

  • visa Visa
  • mastercard Mastercard
  • banktransfer Bank Transfer
  • bpay BPay
  • poli POLi

PlayUp - New Sports Betting Site Review

James Salmon
By:James Salmon

PlayUp is one of the newcomers to the Australian sports betting landscape, having only joined the fun as recently as 2019. In that short time, however, they have made plenty of waves, and have managed to jump to the best in the industry in a handful of important areas. The most notable among these are the website and mobile app they offer, both of which are excellent, while their customer service is also of a very high quality and available every hour of every day. As with all companies they have their flaws too, but overall this is a high-quality bookmaker that should continue to improve in the coming years given their relative lack of experience.

playup review banner

Website: Year founded: 2019
Live betting number:1800 888 001 Contact information/Support:
Phone: 1800 752 987
live chat (via the website)
Email: [email protected]
License & regulation: Licensed by the NT Racing Commission Sponsorship Deals: None, though approved betting operator of AFL, NRL, Australian Rugby, Football Federation Australia, Tennis Australia, Cricket Australia and PGA Australia.
Address/Headquarters: 48 Epsom Road, Zetland NSW 2017 Features: Personalised Client Manager, 24/7 customer service, ‘Playbook’ blog
Deposit Methods:Credit/debit card, POLi deposit, paysafecard deposit, BPay notification, EFT notification Withdrawal Methods: Credit/debit card, bank withdrawal
Apps Devices: Yes, available for iOS and Android Odds Providers: TAB
Owner: Wizer Pty Ltd Company: PlayUp

PlayUp Strengths and Weaknesses

PlayUp is a high-quality bookmaker with a lot of important strengths, but as is the case with every bookmaker, they aren’t perfect. Below, we’ve taken a look at some of their most significant strengths and weaknesses.

✔️PlayUp Strengths

  • High-quality website: The PlayUp website is one of the best in the industry, offering an efficient and streamlined experience which lays out all the important components of a betting website in logical fashion, and loads extremely quickly.
  • Elite mobile app: Like the website, the PlayUp mobile app is among the best in the industry. It makes some slight alterations to the online site to fit onto a smaller mobile screen, but functions every bit as efficiently and makes it easy to use PlayUp on the go.
  • Great customer service: The customer service offered by PlayUp is about as good as you could hope for. Their contact options are live chat, phone and email – the three most efficient ways to get in touch with any bookie – and importantly, these are available 24 hours a day, every day of the week.

❌PlayUp Weaknesses

  • Scope for more sports: PlayUp offers markets on all of the most common sports and has numerous novelty markets such as entertainment and politics too, but they have some room for improvement in terms of how many less popular sports they have.
  • Lack of markets on popular events: It’s often the case with newer bookmakers that there aren’t as many markets even for the biggest events, and while PlayUp does fairly well for a group with as little experience as they have, there are plenty of competitors who offer a wider range of markets.
  • More payment methods could be added: This might not be an issue for everyone, particularly if you keep it simple with credit/debit card as your deposit and withdrawal method, but there is certainly room for PlayUp to add a few more payment methods to their arsenal.

👨‍⚖️Playup Final Verdict

For most people, the strengths mentioned above will likely be more relevant than the weaknesses, though those who like to dig deep for value in less common places might be put off by the fairly limited number of sports and markets. A great website, app and customer service platform, however, make for a high-quality overall betting experience, and if this is what is most important to you then PlayUp may well be worth checking out.

PlayUp Review

PlayUp only entered the betting industry in 2019, making them one of the less experienced bookmakers going around, but this lack of experience certainly doesn’t show. On the whole, they provide a high-quality betting experience, and as you’ll see throughout the course of this review they perform very well on a number of key metrics.

Let’s start with the website and mobile experience. The online site is up there with the easiest betting sites to navigate; the layout follows most other bookmakers, but the loading times are extremely quick, making it easy to get to where you need to go. The mobile app is every bit as good. It’s probably one of the best on the market, mimicking the online website with some slight adjustments to fit onto the smaller mobile screen, and is also very easy to navigate and quick to load – something which can’t be said about all bookmaker’s mobile apps. So efficient is it to use that you could quite easily opt to do all your PlayUp activities on the mobile rather than the site.

Another area in which PlayUp excels is their customer service. Punters who need to get into contact with them have three choices; live chat, phone and email. The first two of these are almost certainly the best options a bookie can offer, while email offers an outlet for more extended questions or those who need to send through files. It’s not just the customer support options which make this such a good platform though. These options are also available 24 hours a day, seven days a week, something which many competitors don’t option and which helps to put PlayUp’s customer support among the best in the industry.

As always, there are a couple of areas in which PlayUp could improve, though they aren’t exactly likely to be dealbreakers for most people. One of those is the variety of markets they have on offer; though there are sufficient sports for most people, there are less than with many competitors. On top of that, there aren’t a huge number of markets available for individual games even within the most popular sports. You’ll find all of the common markets as well as a handful of player props, but the number of overall markets lags a little behind a number of the more established bookmakers.

Plenty of competitors also offer more payment methods than PlayUp, though this isn’t likely to be too much of a problem for most. Debit/credit card is available which should cater for a bulk of customers, while bank transfer as a withdrawal method and POLi along with a couple of others as deposit options are also available.

Overall, for a bookmaker which has not been around for nearly as long as many others in the industry, PlayUp has done an extremely good job of becoming competitive very quickly. They have a great basis courtesy of their quality site and great customer service, and if they can add a few more markets and sports they could easily lay claim to being among the best bookies in the industry.

Playup Score

Betting Variety ⭐⭐⭐⭐
There is a good but not outstanding variety of different markets available with PlayUp.

Banking Options ⭐⭐⭐⭐
The banking options available should be sufficient for most, but there are less payment methods than with some competitors.

Mobile experience ⭐⭐⭐⭐⭐
Excellent. The mobile app is streamlined and easy to use, and is available for both iOS and Android.

Payout Speed ⭐⭐⭐⭐⭐
PlayUp is generally fairly punctual with their payouts.

Security ⭐⭐⭐⭐⭐
No problems with the security; PlayUp is licensed and regulated by the NT Racing Commission.

Betting Experience ⭐⭐⭐⭐⭐
Courtesy of a fantastic website, the betting experience with PlayUp is very good.

Customer Support ⭐⭐⭐⭐⭐
Among the best in the industry. They offer live chat, phone and email, and importantly are open 24/7 for customer support.

PlayUp FAQs

If you’ve got a particular question that you want answered about PlayUp, check out our answers to some of the most frequently asked questions we get about this bookmaker

❔Do I need to be in Australia to use PlayUp?

To use the Australian branch of the bookmaker you do need to be in Australia, though PlayUp also operates in New Zealand, India, and they most recently launched a website for those in the United States.

❔What are the sports odds like with PlayUp?

Generally fairly decent. The odds that you’ll find with PlayUp aren’t the best in the industry, but they’re probably closer to it than the other end of the spectrum, which is often not the case with new betting sites.

❔Who owns PlayUp?

PlayUp is a subsidiary of a group called Wizer Pty Ltd, which was launched back in 2012, seven years before PlayUp started.

❔Is it easy to get in contact with PlayUp?

Very easy. PlayUp has one of the best customer support platforms in the industry, offering live chat, a phone number and email every hour of every day throughout the week.

❔Is live betting available with PlayUp?

Yep. There are a number of different live markets available at any one time with PlayUp, though due to Australian regulations you will need to call up to make a bet.

❔Is live streaming available with PlayUp?

Not yet. PlayUp has a great website as mentioned and live streaming would seem to slot in nicely, but unfortunately at this point in time they don’t offer that service.

🏇PlayUp Racing

Like with many of the areas we will cover in this review, the racing component of PlayUp is comprehensive and easy to navigate. You can access the markets in a couple of different ways; the upcoming events in the three different forms of racing can all be clicked through to via PlayUp’s home page, while a list of the most significant future races is available immediately below.

If you want to take a look at every available race, simply click the racing tab on the left-hand side and select the type of racing that you want to explore. If, for example, you select ‘thoroughbred racing’, you’ll be taken to a page which lists every Australian race from that day at the top, with international races from the same day underneath. You can also click through to results from previous days, or races set to jump in the upcoming two days, as well as futures.

When you select a race you’ll be greeted with a fairly simple page, with all runners and their win/place odds listed. If you want to access exotics such as quinellas and trifectas, you can click through to these at the top of the page. One area in which PlayUp could improve is through the addition of some race information on each individual race page; where many other bookmakers offer something of a preview and tips for the race or at least information about each individual runner, PlayUp’s offering is fairly limited in this area.

In terms of the odds, PlayUp sits somewhere around the middle of the pack relative to other Australian bookmakers. When the gates open for an Australian race, their margin is generally around 120% – what this means is that the cumulative probability of each horse winning is 120%. If, for example, a horse jumps at $2, it should theoretically be a 50% chance of winning. If we did this maths for every horse, the total should be 100% if bookmakers made no profit, but they do and so a horse with a 50% chance of winning would be paying closer to $1.80. A 120% margin at the jump is around the middle of the pack; some get closer to 116-117%, while others are in the high 120s, so PlayUp neither excels nor falters in this area.

Overall, the racing component of the website is a relatively good one. It’s easy to navigate and find the markets that you want, the odds are solid, and the only significant area in which they could improve is through the addition of more race information on each race page.

PlayUp Best Features

Most decent bookmakers have a number of features which are only offered by a handful of competitors, while some even have certain elements which are completely unique to them. These are the best features offered by PlayUp.

24/7 Customer Service

Every bookie has a customer service platform, and the vast majority of the decent ones offer a number of different good options. PlayUp separates themselves from the vast majority of competitors, however, by making their options (live chat, phone and email) 24 hours a day, seven days a week. This ensures that you can get in touch day or night, and typically when you do their customer service agents are pretty helpful.

PlayUp’s Playbook

The PlayUp Playbook is essentially a blog offered by the bookmaker, which provides reviews, previews and tips on a variety of different sports and racing. This is offered by a handful of different bookmakers, though the PlayUp version is among the best in the industry, both in terms of the quantity of resources they offer as well as the quality – though the tips shouldn’t necessarily be used without consultation of tips from other sources.

PlayUp Client Manager

Just how useful the client manager really is is up for debate, though it does highlight the commitment to customer service that PlayUp has. A client manager is essentially a personalised customer support agent with whom you can easily get in contact with and who has specific information about your account. This isn’t necessarily significantly different to the customer service platform itself, but as mentioned it does show that they are committed to providing a good service for punters.

PlayUp Live Betting

Live betting is an increasingly popular way to punt on sports and racing, but it’s not yet offered by all betting sites. Fortunately, PlayUp has added it to their arsenal. Though they don’t offer markets on the widest range of live sports, they do have a few, meaning you can call up and place a bet as per Australian regulations on an event as it’s unfolding.

PlayUp Sports Coverage

So we know about PlayUp’s racing coverage and the features that they offer, but what about their sports coverage? Do they offer only the basics, or do they branch out into some of the more obscure sports played around the globe?

At the time of writing, there were 22 different sports available on PlayUp. This isn’t a huge number and falls behind many other bookmakers, though they do cover the major sports and there are a handful of less common events thrown in there that aren’t available with all competitors. In fact, a couple of the markets found under the ‘sports’ tab aren’t really sports at all – PlayUp offers a host of markets for both ‘Entertainment’ as well as ‘Elections’, so TV fans and the politically passionate can put their money where their mouth is. There are also a number of markets for the increasingly popular Esports genre.

Outside of that, it’s the most popular sports which take centre stage and for which you’ll find the vast majority of PlayUp markets. Sports like Australian rules football, rugby league, cricket and football are all available, and odds for virtually every event of any interest – and plenty of those which won’t generate much interest at all – can be found on PlayUp.

PlayUp could, however, improve by having a few more markets available on some of the biggest matches in the biggest sports. For example, while every AFL game is available and each of them does have a decent array of different markets, they fall a little behind some of the biggest bookmakers in terms of just how many different things you can bet on in these individual matches.

Overall, the sports coverage offered by PlayUp is reasonable without being outstanding. The number of different sporting codes they offer is a little less than some of their competitors, but they do cover the major sports and have a handful of novelties which may generate some interest. They would benefit from offering a few more markets on some of the more popular games, though there are still enough to satisfy the majority of punters.

PlayUp Betting Markets & Types of Bets Available

We’ve discussed the sports coverage and briefly touched on how many markets are available across different sports, but what actually are those markets offered? Let’s take a look.

PlayUp’s Betting Markets

  • Moneyline
  • Line
  • Total points
  • Player props
  • Quarter/half time markets
  • Big win/little win

PlayUp’s Types of Bets Available

  • Single/fixed win
  • Multis
  • System bets (doubles, trebles etc.)

📱PlayUp Mobile App

A lot of what makes PlayUp an attractive bookmaker for many punters is the quality of their website, so it’s little surprise that they have developed a mobile betting app which is equally easy to use. Having a good mobile betting app is key in the betting industry, and many bookmakers have developed their own versions which are every bit as easy to use as the website itself, and in some cases even easier. PlayUp is no exception.

The app follows a similar format to the website, albeit customised to fit onto the much smaller screen of a mobile device. Upcoming races and sport are listed across the home screen, while the various different sports can be scrolled through at the top of the screen and clicked on to access the markets for the relevant sport. Logging in and out is also simple – these options are available just above the aforementioned sports near the top of the screen – while a drop-down menu is available at the top left-hand part of the screen if you need to access deposits, withdrawals and various other things.

Typically the most important thing to consider when evaluating a mobile app is how efficiently it functions, as this is often the area where the inferior ones fall down. Particularly poorly designed apps can take a very long time to load, often lag and sometimes even crash and close completely. Fortunately, the PlayUp betting app doesn’t do any of these things. Like the website, it’s extremely responsive and easy to navigate, and you’ll be able to get from Point A to Point B with relative ease.

The app is available for download on iOS and Android devices. For iOS devices, simply head to the App Store to download it; for Android, however, the easiest way to install the app is to head to the PlayUp mobile site (incidentally another functional way to use PlayUp on your mobile) and click on the appropriate link on the mobile section of their website.

Overall, the mobile experience with PlayUp is extremely good. They have one of the most functional betting apps of all bookmakers, enabling you to do all the things you could do on the website but on your phone with as much, if not more, ease.

💳Playup Banking

An important step in the punting process is, of course, depositing and withdrawing, and whether a bookmaker has the methods that you would prefer to use can make or break whether you want to sign up. Typically the most straightforward way to go about it is by using your debit/credit card, and virtually every betting site will offer this, so if that’s your preferred method then it won’t bother you too much what else is available. If, however, you have another way that you prefer to deposit and withdraw, then the availability of the less common options is far more important.

PlayUp falls into the extensive aforementioned category of bookies with whom you can use your debit/credit card, but they have a multitude of other options too. The majority of those are related to deposits, with many more options to get money into your PlayUp account than to take money out of it.

Probably the most common way to deposit aside from credit/debit card is using POLi, but you can also use paysafecard, or deposit money into PlayUp’s bank account and then let them know using BPay Notification or EFT Notification. Credit/debit card, POLi and paysafecard will typically see funds arrive in your account almost immediately, while the latter two might take a little longer.

For withdrawals, your only option aside from credit/debit card is bank transfer. As is often the case with bookmakers, you’ll need to verify your card and/or bank account before you can make withdrawals, and you will also need to wait a few days before the money arrives back in your bank account. Typically with PlayUp, you can expect it to reach your bank account within 2-5 days of your withdrawal, though it does depend on your bank.

PlayUp doesn’t have the widest range of deposit and withdrawal options available, but there is likely enough here to give most punters at least one method which they can use without too much hassle.

🔞Is PlayUp Legal in Australia?

Yes, it is. PlayUp is licensed in the Northern Territory by the NT Racing Commission, and bets are accepted on behalf of PlayUp Interactive Pty Ltd. Furthering their legitimacy, they also have a number of responsible gambling initiatives which can be viewed via the links under the ‘Responsible Gambling’ heading at the bottom of the page, where they provide some advice of their own while also linking through to a few more developed gambling help websites.

PlayUp Customer Support

If you use a bookmaker for long enough it’s almost inevitable that you will, at some point, need to get into contact with them, and it’s for this reason that customer service is such an important component of any bookie. The worst customer support platforms offer minimal ways to get into touch, limited hours and unhelpful agents, while the best make it easy to get in touch in a variety of different ways and company representatives are willing and able to help once you do. PlayUp falls into the latter category.

The easiest way to get in touch with them is probably via live chat, which is readily available via a small bubble in the bottom left-hand corner of whatever page you’re on while scrolling the PlayUp website. Simply click on the button, type in your question and you’ll get to deal almost immediately – aside from when there is significant traffic – with a customer service agent. Alternatively, you can give PlayUp’s customer service team a call on 1800 752 987.

Already these options – in particular live chat – make for a good customer support platform, but what makes PlayUp’s stand out from the rest is the fact that both of these two methods of contact are available 24 hours a day, seven days a week. This is in stark contrast to most other bookmakers, whose customer support platforms are available for only a limited time during the day. A 24/7 platform ensures that you can be confident you’ll be able to get in touch anywhere, anytime with PlayUp.

A final method of contact you can use if you need assistance from PlayUp is email. Simply send the team an email at [email protected] and you can expect a resolution within a couple of days. This is the slowest way in which to have your query resolved, though if you have a particularly complex issue or something which isn’t urgent then it certainly has its use.

Rounding out what is an excellent part of PlayUp is the fact that the agents are typically fairly friendly and helpful. Overall, this makes for a great customer support platform, one which operates at all hours of the day and has a range of contact methods which make it easy to get in touch with them, planting PlayUp among the top of the list of bookmakers in terms of customer service.

PlayUp How To

Need some more in-depth help on how to do certain things with PlayUp? Check out our list below, in which we run you step-by-step through some of the processes on the website.

How to open an account with PlayUp

Opening an account with PlayUp is, as it is with most bookmakers, a pretty simple process, and once you head to the website you should be able to get it done within a couple of minutes.

  • Click the ‘Join Now’ button in the top right-hand corner of your screen.
  • Enter some basic personal information on the page that then pops up, including your name, address and contact details.
  • Click ‘Next’ and fill in your account information, which includes a Username, password, date of birth and any deposit limits that you wish to set.
  • Once you’ve done this, simply click on ‘Create Account’ and you’re all done.
  • The final step to complete before your account is fully functional is to verify your account, which must be done within 14 days of opening it. To do so, head to your ‘My Account’ page (accessible via the drop-down tab in the top right of your page) and use one of the various available methods to verify.

How to place a bet

Now that you’ve signed up, you’re going to want to know how to actually place a bet. Fortunately, it’s pretty simple following the below steps.

  • Locate the market that you wish to bet on – the easiest way to do this is by using the menu on the left-hand side of the home page.
  • Click on the odds which correspond the market on which you wish to bet.
  • The bet will then appear in your betslip on the right-hand side of your page.
  • An empty box within the betslip is where you input the monetary amount you wish to place on your bet, and once you put a number in this box your potential winnings if the bet gets up will be shown below.
  • Click on the ‘Confirm’ button at the bottom of your betslip, and your bet will be placed if you have sufficient funds in your account.

How to deposit money into your PlayUp account

If you’re looking to place a bet but don’t have enough funds in your account, you may need to deposit more cash – assuming, of course, you’re betting within your financial means. Follow these steps to do so.

  • Click on the top right corner of your screen, either on your name, the small piece of paper or the number which represents your account funds.
  • A drop-down menu will appear; click on ‘Deposit’.
  • You’ll then be taken to a page which lists all of the available deposit methods, starting with credit/debit card.
  • Either input your relevant card numbers to the credit/debit card option, or click on one of the other deposit methods and follow the prompts.