The online betting industry is extremely competitive and the majority of bookmakers offer a wide range of free bets to attract new customers and retain existing ones.

While UK bookies benefit from free bets offers, they are undoubtedly helpful to punters too, as they give you the chance to boost your bankroll.

Bet £10 & Get £30
Promo Code: 30f
New customers only – Minimum deposit of £10 using deposit code 30f - A qualifying bet is a ‘real money’ stake of at least £10 placed on any sports market - Minimum odds of 1/2 (1.5) - Free bets credited upon qualifying bet settlement and expire after 7 days - Free bet stakes not included in returns - Deposit method and withdrawal restrictions apply - full T&C’s apply
Up To £20 Bonus
In Free Bets
18+, first deposit only, T&Cs apply. Casino bonus: min. £10, max. £100. Bonus/free spins winnings wagering requirement: x35. Max. bonus bet: £5, can vary. Free sports bet: Minimum deposit and stake £20 (min odds 2.0). Credited after all qualifying bets settled.
Bet £10 & Get £30
Promo Code: SPORTS60
Available to new customers from UK & Northern Ireland. You must stake £10 or more at single/cumulative odds of Evens (2.0) or greater on your first bet. Free bet balance of £30 credited within 48 hours of your first bet being settled. Free Bets expire after 7 days. E-Wallet restrictions apply. Minimum 5 game rounds. Game restrictions apply. Maximum 30 Free Spins on selected games. Free Spins expire after 7 days. Full T&Cs apply.
50% Up To £50
Promo Code: MB50
New customers only. Real money deposit required. Credit or debit card only. Deposit & bonus amount must be wagered 6 times (min odds 4/5) prior to bonus funds and associated winning becoming withdrawable.
Bet £10 & Get £30
In Free Bets
£10+. Odds 1.50+. 13 days expiry. Opt-in. Bet types/free bet restrictions apply. Limited availability. Full T&Cs apply.
Up To £20 Bonus
In Free Bets
Important info: 18+. UK+IRE only. Min first bet £5 at odds 1/2 or more. Tote and Pools excluded. Must be placed within 14 days of account reg. £5 credited as free bets. Not valid with CashOut. Free bet valid for 4 days. Free bet stake not returned. T&Cs apply.
Bet £20 & Get £40
In Free Bets
New customers only. 18+. Minimum deposit £10. Place any sportsbook bet (except Racing) of £20+ at minimum odds of 1.40 (2/5). When settled, you’ll receive your £20 (2x£10) of free bets and £20 casino bonus. 35x wagering on casino bonus. Free bet will expire 7 days after opt in. Casino bonus will expire after 30 days of opt-in. Further T&Cs apply. Skrill & Neteller deposits excluded.
Get £10 Back-Up Bet
In Free Bets
T&Cs: Min deposit £10, Max stake £10, Min Odds 1/1 (2.0). Max free bet £10; New players only; +18; T&Cs. If a player loses their first bet (on minimum odds of 2.0), we will offer a matching free bet (of up to £10). Neteller and Skrill excluded.
Bet £10 & Get £30
Promo Code: C30
New William Hill online customers only. Min. unit stake of £10/€10 at odds of 1/2 or greater. Only the “win” part from EW bets will count. Free bet terms, payment method & country restrictions apply. Free bets credited as 3 x £10/€10. Free bet stakes are not returned as part of the settlement of successful free bets. All Free Bets must be wagered within 30 days.
Get Up To £100 Bonus
Promo Code: ZBBC01
New customer offer. Place 5 x £10 or more bets to receive £20 in free bets. Repeat up to 5 times to receive maximum £100 bonus. Min odds 1/2 (1.5). Exchange bets excluded. T&Cs apply.
£20 Risk-Free First Bet
New customers only, limited to one per person. If you’ve previously had a Paddy Power account, you will not qualify for the offer. Place your FIRST bet on any Sportsbook market and if it loses we will refund your stake in CASH. Max refund for this offer is £20. Only deposits made using Cards or Paypal will qualify for this promotion. T&Cs apply. Paddy's Rewards Club: Get a £10 free bet when you place 5x bets of €10+. T&Cs apply.
£35 New Customer Offer
In Free Bets
New UK & NI Customers. 18+. Stake from £5 to £25 on any Sportsbook market for the first time, at odds of evens (2.0) or greater and get a matched Free Bet within 24 hours of settlement, 7-day expiry. Stake £10 on any Totepool bet for the first time and receive £10 back in cash within 24 hours of settlement. E-Wallet and Prepaid Card restrictions apply. SMS validation may be required. Full T&Cs Apply.
Up To £25 Bonus
In Free Bets
18+ T&Cs apply. Cash stakes only. Min £10 stake required for initial £5 free bet. Min odds ½. Max £25 in free bets. Subsequent free bets equal 50% average of each 3 qualifying bets. 13 bets required to receive full £25 free bet. Qualifying bet must be placed within 30 days of opening account. Free bet expires after 7 days. Payment method restrictions apply.

When you sign-up for an account you have the opportunity to receive different types of free bets dependent on the bookmaker you have chosen. If you sign-up with several operators you could take advantage of even more free bets.

The BettingTop10 team has saved you time and effort by compiling a guide to free bets, including an explanation of the different types, how to use them and how to understand the terms and conditions.

What Are Free Bets Offers?

Free bets are a very popular means by which bookmakers attract new customers or reward their regular punters. They can come in many forms, including free matched bets, no deposit free bets and risk-free bets.

One of the biggest benefits of placing your bets online rather than with a high street bookie is the sheer volume of betting offers that are available to punters. With new operators springing up on almost a weekly basis, there is always a plethora of free bets available across the industry.

Free bets are generally split into two categories – introductory free bets which can be claimed when signing up for the first time to a betting site, and ‘retention offers’ – promotions that are available to every customer, regardless of how long you’ve had an account with them and how much you bet.

Most offers have different terms and conditions attached to them before you can unlock the free bets, so make sure you check out the small print to familiarise yourself with these before wagering.

Types of Free Bets

There are numerous different types of free bets to choose from. Here are a few details about the most popular ones:

  • Deposit bonus: Punters who register with a bookie get a free bet bonus based on their first deposit
  • Matched free bet: A bonus where a bookie will match the punter’s first bet with the same amount
  • No lose first bet: If your first bet is a loser, this type of offer gives you a second chance to pick a winner
  • No deposit free bets: Some bookies run special promotions where they will offer a free bet if you simply register for an account

How To Use Free Bets Offers

How you use a free bet can vary slightly between the different UK betting sites, but the process generally is generally along the following sort of lines:

  • Open an account with your chosen bookmaker
  • Make a deposit and place a qualifying bet
  • When the wager is settled the free bet(s) will be credited to your account
  • Choose an event to place your free bet(s) on – make sure to check the T&Cs to ensure your selection qualifies for the bet
  • Click on your selection to add it to your betting slip
  • Enter your stake – if your free bet is available to use you be able to click the ‘Use Free Bet’ option
  • Choose this and click the ‘Place Bet’ button
  • If your bet is successful your winnings will be credited to your account – the ‘stake’ portion is usually not included in any returns

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How to Find The Best Free Bets Offers

The team at BettingTop10 work hard to compile details of the best free bets offers from across the gambling industry. We provide a one-stop shop for all your betting needs, saving you time and effort so you can access all the latest information.

We work with all the leading brands in the UK to bring you the up-to-date free bet promo codes for new players and promotional offers for existing customers. We help you identify the best places to receive a free bet online and use our expertise to show how to use these to maximise your returns.

Terms and Conditions

Most free bets offers will have some form of terms and conditions attached to them. There is usually small print situated directly underneath the offer which will contain a quick overview of the T&Cs. There will also be a link which will take you to a more detailed explanation.

There are a few different types of T&Cs attached to free bets. The most popular ones are as follows:

Minimum Odds

Free bet bonuses based on your first wager or deposit usually require you to place your bet(s) above a certain odds threshold. These are generally between 1/2 and Evens.

You can use a free bet calculator to see if your wager meets the necessary requirements. If your bet is successful there may also be a further wager(s) needed to meet a rollover requirement.

Rollover Requirements

When you receive a free bet you may be required to rollover any winnings a specified amount of times before being able to withdraw any winnings.

For instance, a £50 matched bonus when you deposit £50 in your account may need you to rollover the deposit plus the bonus five times. This means that before you withdraw the bonus you must place a total of £500 in bets – i.e. 5 x (£50 + £50) = £500.


Most free bets are usually subjected to a time frame where they have to be used or their validity expires. Many offers are usually valid from between a week to a month dependent on the bookie.

Bet Types/Markets

Certain bet types or markets may not be included in the free bet offer. Many bookies only allow punters to place single bets with this type of deal, so check the T&Cs before wagering.

Funding Restrictions

Some bookies in the UK restrict the types of payment methods you can use in order to claim a free bet. For example, e-Wallets like Skrill and Neteller are often excluded from these offers, so make sure your chosen payment option is applicable.