Betfred Sportsbook UK Review

Betfred have thousands of physical shops – but what’s their website like?

This online sportsbook, casino, bingo and poker room is renowned for having a large number of games available, daily bonuses and extras and a fast cashout time. Traditional UK values, such as first class customer service and a feeling of personal security are extremely high on Betfred’s priorities and customers should quickly feel at home.

Hiring more than 7,000 people and turning over billions of pounds every single year, this is clearly a premium online betting website – and its homepage is evidence of that.

Betfred: Main Review

BETFRED site imageUsing a largely blue design that is favoured by many top-end online betting websites, Betfred opts for a darker shade than we might be typically used to from Sky Bet or BetFair. Registration could not be simpler: The account creation process asks for various details and, after a quick sign in, you are ready to get gambling.

As with almost all premium betting sites we’ve reviewed, Betfred’s homepage is loaded with statistics and information for upcoming events. Popular golf, football, tennis and horse racing markets flood the most seen areas of the website, ensuring clients are completely aware of the huge range of bets available. Whether you’re betting on Tiger Woods or Leicester, there’s sure to be the right one for you on this website.

Betfred does not allow for US customers and, instead, attempts to aim entirely for the UK market. This means that many sports not played outside the Americas can sometimes be forced to the back – something many players have taken a moment to complain about over the years.

What perhaps astounds me most about its games selection, is the stark number of virtual sports in comparison to other websites. While many might have 2 or 3 virtual sports running on rotation, this firm has many. Offering virtual darts, tennis, cycling, speedway, football and more this is a virtual sports haven.

In this contemporary age, players require more than a large market from their gambling company. Offering various markets is key – as is a variety of games – but a fully-function live stream is one of the most important tools to a bookmaker. The ability to not only bet on your sport but watch it in the same place is an attractive offer for many fans – and one that has developed with the emergence of the internet.

Pros and cons

✦ Huge number of sports and games available to gamble on – with an extra-impressive array of virtual sports available too

✦ Offers full site encryption and has been considered “fair” by one of the best gambling software providers, Playtech.

✦ The betting site is massively hinged towards UK players as Americans are not permitted to play.

✦ Betfred’s UK customers are treated to a huge range of Playtech games, one of the finest software providers in the world.

✦ Customer service is undoubtedly one of the firm’s finest achievements. With a 24/7 live chat service, an email and a phone number – this more than we expect.

✦ Has a particularly pleasing range of virtual sports – including darts – which rather uncommon – as well as an impressive bet calculator and suites.

✦ Huge number of stats and live sports, with everything from, football to greyhound results, on the front page and odds that seem competitive.

Operator mobile & apps

As one of the UK’s more premium options, Betfred offers a fully-functioning and enjoyable mobile experience. Their designed-for-purpose sportsbook, catered for the Premier League, allows for full customisation and that sets this bookie out as a mobile casino to look out for.

With apps available on desktop, as well as both the iOS and the Android store, they also offer a Betfred login link for mobile, for those of us who don’t have much room on our phones left. With features specifically catered to mobile users, the Betfred mobile app needs to be seen to be believed.

Deposit options

This company turns over billions every single year and, as such, has a range of deposit options to ensure as many players get involved as possible. New UK players will be due a promotion code, as well as various welcome extras. The bookmakers accepts all currencies and offers an extremely fair “mid-range rate” for exchange.

Traditional methods, such as debit or credit card, could take up to five days for a withdrawal, but contemporary options, such as Paypal, may only take hours. With a minimum deposit of £5, Skrill, Neteller, UKash and an old fashioned bank wire are acceptable.


Betfred is clearly one of the unsung heroes of the online gambling world – and certainly in the UK. While it is not as well known as some of its competitors, it not only competes with them but rivals them too. Valuing fairness and equality above profits and margins, its biggest draw is its free bet system. Lucky players might also be gifted a promo code or some coupons if signing up for special racecards, such as the grand national or Cheltenham.

While many of the betting websites we have reviewed offer a bonus to new clients, none of them offers the same amount of commitment to treating its customers as this bookie does.

– Huge number of markets
– No download required
– Huge number of promotions

– No US players
– No US sports focus
– Focus on Irish and UK players only

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